Lakrits - LAKRITS DESIGN

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Branding

Lakrits specializes in providing comprehensive author branding services. They offer custom logo design to establish a distinct visual identity, responsive website design for optimal performance across all devices, and thorough brand guidelines to ensure consistency in every aspect of the author’s presentation. Additionally, they create a detailed style guide to help authors maintain a cohesive brand presence across various platforms.

Marketing collateral

Lakrits offers a wide range of author marketing collateral services to enhance promotional efforts. These include professionally designed e-mail newsletter templates, comprehensive press kits, eye-catching brochures, and impactful advertisements for both print and digital platforms.

Promotional material

Promotional materials are tailored to authors’ needs, including custom social media graphics to engage online audiences, eye-catching posters and flyers for book launches, and beautifully designed bookmarks. Additionally, they create engaging book trailers in the form of animations to captivate potential readers and boost excitement for new releases.

Merchandise Design

This process involves creating custom-branded products such as mugs, tote bags, and other items that are aligned with an author’s unique brand. These products are carefully designed to reflect the author’s visual identity, incorporating elements like logos, colors, and fonts from their branding. By ensuring that each item matches the author’s brand, merchandise design helps maintain consistency across promotional efforts, while also offering readers tangible, everyday items that serve as both functional and memorable connections to the author’s work

LOGOS

In this section, you can see a selection of logos from various authors, showcasing unique branding styles.

WEB

In this section, you can explore and access a collection of websites specifically tailored for authors. Each site is designed to reflect the individual style and brand of the author, offering a responsive, user-friendly experience that highlights their work and engages their audience.

SOCIAL MEDIA

Explore a variety of social media posts designed specifically for individual authors. Each post is crafted to align with the author’s unique brand and voice, enhancing their online presence and engaging with their target audience across different platforms.

PROMOTIONAL

In this section we showcase a range of promotional branding materials for authors, including banners, roll-up banners, stickers, sticker-sheets, bookplates, bookmarks, and more. These custom-designed items help authors promote their work and create a cohesive brand experience, whether at book launches, signings, or literary events. Each piece is tailored to align with the author’s style and message.

My name is Caroline Martins. I was born in Brazil but have lived in Sweden long enough to proudly call it home. I work full-time as a UI/UX designer and Project manager at a Swedish IT company, and in my spare time, I love creating designs for authors as a fun hobby. I live with my partner, Letizia Lorini (everyone knows her!), and our beautiful Japanese Spitz. I speak four languages—Portuguese, English, Italian, and Swedish. When I’m not designing, I’m probably watching true crime documentaries or reading the works of my favorite Swedish author, Henning Mankell. I also have a degree in interior design, and I worked as an interior designer for six years!

Feel free to message me with any inquiries about my work or just to say hello! You can also follow me on Instagram to keep up with my latest designs and creative projects.

Thank you for your interest in our website and brand design services! Please fill out the form below so we can better understand your needs and how we can help bring your vision to life. We’ll email back as soon as possible.